[adidas Originals by Hyke] combines the respective identities of [Hyke] and [adidas Originals] in a modern reconstruction and redesign of [adidas Originals] sportswear and products. Now the line’s third collab collection is ready to hit the shelves.
The lineup is a forceful continuation of what we’ve seen over the past two seasons from [adidas Originals by Hyke] that also maintains the classic yet radical designs that are the hallmark of [Hyke]. Key points of the apparel are basic tones of white and navy, asymmetrical cuts that are both sporty and fashionable, relaxed silhouettes, and innovative tailoring.
The footwear maintains the same white and navy color scheme. All of the original design elements of [adidas]’s iconic “adilette”, “Haillet Hi”, and “Micropacer” models has preserved and in fact enhanced in terms of style through the collaboration, recreating them in the type of unique forms we’ve come to expect from [adidas Originals by Hyke].
Leading up to the full world release of the collection, an advance launch event will be held for a limited time beginning on Wednesday March 9th at four locations: Isetan Shinjuku, Isetan Salone, Lucua 1100 Isetan Closet, and the adidas Originals flagship store Tokyo. A high-top version of the “Haillet” that was the prototype of the “Stan Smith” and a python-patterned “adilette” will be limited edition items available only during the course of this pre-launch event.
The collection will see its full release in Japan beginning on Wednesday March 16th at adidas Originals shops, the adidas online store, and boutiques that carry [Hyke], so make sure not to miss it. Contact the following number for more details on each item.
adidas group customer service